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Patient Retention – 6 Ways to Keep Your Practice Top of Mind (Plus 4 Examples of Patient-Retention Marketing Pieces to Inspire You)
In today’s society, we are hit with a barrage of advertising at every turn. The same goes for your patients, even when it comes to their hearing health. Your competitors are targeting your patients with messaging and offers on a weekly, if not daily, basis. This emphasizes the importance of: Staying connected with your patients […]
Making mistakes in business is inevitable — particularly with marketing, where there is a lot of trial and error or A/B testing to determine what works in a given market. But small companies face additional challenges: They have a smaller margin of error and not much time to mess around and figure out what works. […]
When we talk about the benefits of paid search marketing, the first thing practices think about is obtaining new leads and getting these new leads at a low cost-per-conversion compared to other marketing mediums. Although these metrics are critical for practices, we also want to look beyond this data and talk about some of the […]
Some people might not realize that their business already exists on the Internet, even if they didn’t put it there themselves. If your business name is anywhere online, search engines have already created a local listing for you. So how do you tell the Internet that it’s your business and then update your online profile […]
"We did not join Audigy Medical for marketing, but the service quickly became one of the most valuable benefits of being a member. We have access to polished marketing materials, support with advertising, and great pricing — it's the complete package."