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Your Physician Outreach Marketing Plan

Your Physician Outreach Marketing Plan

Why Physician Outreach? Change in our industry is the new normal. One constant, though, is the relationships you cultivate in your region. When a local health care professional associates your practice with a friendly face, referrals aren’t far behind. That’s why...

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Patient Care Boot Camp

Patient Care Boot Camp

Amid a constantly evolving hearing health care industry, one thing stands out to patients — high-quality, attentive, customized care. You might think, “There’s no time. No energy. Too many patients. It would have to be baked into my standard operating procedures!” It...

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Tracking KPIs and Benchmarks

Tracking KPIs and Benchmarks

Are you ready for a curveball? Growing a hearing care practice isn’t as direct as simply getting more people through the door. The keys to growth are different for every practice. In fact, for some practices, driving more prospects through the door might stifle...

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5 Tips for Operational Efficiency

5 Tips for Operational Efficiency

These Key Tips Help Your Patients, Your People & Your Bottom Line Is your business operating at less than full productivity? Do processes seem inconsistent across providers or locations? Are you missing patient opportunities? It could be operational...

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Authentic Patient Engagement

Authentic Patient Engagement

Marketing to Prospects: A Race to the Bottom? It makes a lot of sense at first: More new patients means more chances to sell devices. Thus, many providers focus on lowering their new-patient marketing costs. A quick breakdown, though, sheds some surprising light:...

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Become an Employer of Choice

Become an Employer of Choice

Employee Retention: Crucial to Your Success Truly talented people are rare — and likely to be in demand. They’re easy to engage, have high expectations of their work environment, and seek growth and development. But they’re willing to look elsewhere — and they’re...

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Leveling Up Your Patient Database

Leveling Up Your Patient Database

Maintaining a Clean Database — It’s Easier (and More Valuable) Than You Might Think! Are you taking steps to get the most out of your patient database? This critical collection of patient information can be a mighty workhorse in your business operations, but it takes...

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